{"id":2980,"date":"2018-02-22T22:03:35","date_gmt":"2018-02-22T21:03:35","guid":{"rendered":"https:\/\/www.natarom.com\/?p=2980"},"modified":"2018-02-22T22:03:35","modified_gmt":"2018-02-22T21:03:35","slug":"memoire-et-fragrances-le-pourquoi-du-comment","status":"publish","type":"post","link":"https:\/\/www.natarom.com\/en\/memoire-et-fragrances-le-pourquoi-du-comment\/","title":{"rendered":"M\u00e9moire et fragrances, le pourquoi du comment\u2026"},"content":{"rendered":"<h2>Si nous ressentons chacun \u00e0 notre mani\u00e8re les fragrances, pourquoi nos \u00e9motions sont-elles diff\u00e9rentes en pr\u00e9sence d\u2019une m\u00eame odeur\u00a0?<\/h2>\n<p><a href=\"https:\/\/www.natarom.com\/wp-content\/uploads\/2018\/02\/32-nine-kopfer-295988-ret.jpg\" rel=\"attachment wp-att-2981\"><img decoding=\"async\" class=\"aligncenter wp-image-2981 size-medium\" title=\"fragrances\" src=\"https:\/\/www.natarom.com\/wp-content\/uploads\/2018\/02\/32-nine-kopfer-295988-ret-300x200.jpg\" alt=\"fragrances\" width=\"300\" height=\"200\" srcset=\"https:\/\/www.natarom.com\/wp-content\/uploads\/2018\/02\/32-nine-kopfer-295988-ret-300x200.jpg 300w, https:\/\/www.natarom.com\/wp-content\/uploads\/2018\/02\/32-nine-kopfer-295988-ret.jpg 424w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Contrairement \u00e0 la vue, l\u2019odorat est un sens sensible, personnel et tr\u00e8s intime. Si la couleur d\u2019une fleur est relativement facile \u00e0 d\u00e9crire, il est complexe d\u2019exprimer sa <strong>fragrance<\/strong>. Lorsque cette derni\u00e8re est la m\u00eame pour tous, notre cerveau ne la traite jamais de la m\u00eame mani\u00e8re. Nos <strong>souvenirs olfactifs<\/strong> en sont la cause\u00a0!<\/p>\n<p>Sur un plan physiologique, nous sommes tous faits de la m\u00eame mani\u00e8re. Notre muqueuse olfactive est compos\u00e9e d\u2019environ 350 r\u00e9cepteurs situ\u00e9s sur les parois du toit de la cavit\u00e9 nasale. Lorsque des mol\u00e9cules odorantes contenues dans l\u2019air entrent en contact avec ces r\u00e9cepteurs, un signal est envoy\u00e9 par les neurones sensoriels au bulbe olfactif qui le traite et permet au <strong>centre des \u00e9motions<\/strong> (le cerveau limbique), de reconna\u00eetre l\u2019information.<\/p>\n<p><strong>Des \u00e9motions d\u00e9clench\u00e9es par les odeurs.<\/strong><\/p>\n<p>&gt; Un parfum peut soudainement stimuler notre m\u00e9moire et nous rappeler une anecdote ou une personne qui pourtant semblaient enfouies dans le pass\u00e9.<\/p>\n<p>&gt; Une fragrance particuli\u00e8re peut nous faire voyager dans le temps et nous rappeler jusqu\u2019\u00e0 de pr\u00e9cieux souvenirs d\u2019enfance.<\/p>\n<p>&gt; Un parfum nous \u00e9meut parce qu\u2019on l\u2019a d\u00e9j\u00e0 senti. Tr\u00e8s jeune, nous retenons l\u2019odeur de notre m\u00e8re, puis celle des g\u00e2teaux, du cahier d\u2019\u00e9cole ou encore de la cour de r\u00e9cr\u00e9ation.<\/p>\n<p>La <strong>m\u00e9moire olfactive<\/strong> est une des m\u00e9moires qui se pr\u00e9servent le mieux avec l\u2019\u00e2ge, m\u00eame pour les malades atteints de la maladie d\u2019Alzheimer&#8230; S\u2019ils ne peuvent pas se rappeler de ce qui s\u2019est pass\u00e9 il y a quelques minutes, ils associent souvent une fragrance ou le parfum d\u2019un proche \u00e0 un souvenir agr\u00e9able.<\/p>\n<p><a href=\"https:\/\/www.natarom.com\/reseau-de-distribution-natarom-diffuseur-de-parfum-professionnel\/\">Les experts de Natarom<\/a> sont \u00e0 l\u2019\u00e9coute des professionnels pour leur proposer des solutions olfactives originales pour tous les espaces de vie et de travail.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Si nous ressentons chacun \u00e0 notre mani\u00e8re les fragrances, pourquoi&#8230;<\/p>\n","protected":false},"author":1,"featured_media":2981,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[328,56,91],"tags":[],"class_list":["post-2980","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-innovation","category-marketing-olfactif","category-parfums-dambiance"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>M\u00e9moire et fragrances, le pourquoi du comment\u2026<\/title>\n<meta name=\"description\" content=\"Si nous ressentons chacun \u00e0 notre mani\u00e8re les fragrances, pourquoi nos \u00e9motions sont-elles diff\u00e9rentes en pr\u00e9sence d\u2019une m\u00eame odeur\u00a0?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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