{"id":341,"date":"2011-10-06T12:31:20","date_gmt":"2011-10-06T12:31:20","guid":{"rendered":"https:\/\/www.natarom.com\/marketing-sensoriel\/?p=341"},"modified":"2022-05-31T16:00:42","modified_gmt":"2022-05-31T14:00:42","slug":"salon-heavent-de-paris","status":"publish","type":"post","link":"https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/","title":{"rendered":"Salon Heavent de Paris"},"content":{"rendered":"<p style=\"text-align: left;\"><a href=\"https:\/\/www.natarom.com\/marketing-sensoriel\/salon-heavent-de-paris\/logo\/\" rel=\"attachment wp-att-346\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-346\" title=\"Heavent Logo\" src=\"https:\/\/www.natarom.com\/marketing-sensoriel\/wp-content\/uploads\/2011\/10\/logo.png\" alt=\"\" width=\"171\" height=\"78\" \/><\/a>La 11<sup>\u00e8me<\/sup> \u00e9ditions du <a href=\"http:\/\/www.heavent-expo.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Salon Heavent<\/a> de l\u2019Ev\u00e9nement, des Expositions et des Congr\u00e8s se d\u00e9roulera cette ann\u00e9e \u00e0 Paris, pavillon 4, Porte de Versailles du <strong>25 au 27 octobre<\/strong>.<\/p>\n<p>Heavent est le rendez-vous majeur des prescripteurs et d\u00e9cisionnaires en mati\u00e8re d&#8217;\u00e9v\u00e9nements professionnels autour des diff\u00e9rents aspects du <strong>marketing sensoriel<\/strong>.<\/p>\n<p>Au programme cette ann\u00e9e\u00a0:<\/p>\n<ul>\n<li>Une unit\u00e9 retrouv\u00e9e, une sc\u00e9nographie dynamis\u00e9e<\/li>\n<li>2 nocturnes au lieu d\u20191<\/li>\n<li>Un espace Innovation Traiteur<\/li>\n<li>Un espace bar \u00ab Happy Lounge \u00bb tr\u00e8s anim\u00e9<\/li>\n<li>Des Heavent Awards redimensionn\u00e9s<\/li>\n<li>Un contenu motiv\u00e9 et motivant<\/li>\n<li>Des conf\u00e9rences plus nombreuses\n<ul>\n<li>\n<h6>Dont la conf\u00e9rence &#8220;<em>Effets sp\u00e9ciaux\u2026 effets magiques ! Mais comment bien doser et pour quels effets ?&#8221; <\/em>Anim\u00e9e, entre autre, par <em>Bruno DAUCE<\/em>, Enseignant-chercheur en marketing, sp\u00e9cialiste du marketing exp\u00e9rientiel et sensoriel, Universit\u00e9 d&#8217;Angers.<\/h6>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>Voici l\u2019exemple d\u2019une entreprise <a href=\"http:\/\/www.eclairis.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Eclairis<\/a>, pr\u00e9sente au salon Heavent, qui a allum\u00e9 les VIP de Rock en Seine cet \u00e9t\u00e9.<\/p>\n<p>Un\u00a0ballon vid\u00e9o\u00a0de 4m de diam\u00e8tre a \u00e9t\u00e9 install\u00e9 dans l\u2019espace VIP du Festival.<\/p>\n<p><img decoding=\"async\" class=\"alignleft size-full wp-image-342\" title=\"Ballon-vid\u00e9o-n2-4\" src=\"https:\/\/www.natarom.com\/marketing-sensoriel\/wp-content\/uploads\/2011\/10\/Ballon-vid\u00e9o-n2-4.jpg\" alt=\"\" width=\"230\" height=\"173\" \/><!--more-->Cette entreprise prestataire, loueur et distributeur de ballon \u00e9clairant, fabricant de structures gonflables auto-ventil\u00e9s, Eclairis propose\u00a0des prestations \u00ab cl\u00e9 en main \u00bb de syst\u00e8mes d\u2019\u00e9clairage pour les agences de communication et d\u2019\u00e9v\u00e9nementiels.<\/p>\n<p>Des structures auto-ventil\u00e9es destin\u00e9es \u00e0 la communication ou \u00e0 l\u2019accueil du public pour les road show sont aujourd\u2019hui distribu\u00e9es par Eclairis via\u00a0<a href=\"http:\/\/www.go-up-concept.fr\/\" target=\"_blank\" rel=\"noopener noreferrer\">Go Up Concept<\/a> dont ce type de\u00a0<strong>marketing sensoriel<\/strong> est la sp\u00e9cialit\u00e9. Arches, c\u00f4nes, colonnes, gonflables ou non, \u00e9clairantes, personnalisables \u00e0 souhait, les produits de sa gamme visent \u00e0 \u00e9clairer les\u00a0\u00e9v\u00e8nements\u00a0en douceur et en toute originalit\u00e9.<\/p>\n<p>Nous vous invitons donc \u00e0 venir d\u00e9couvrir ce mois-ci, le salon Heavent de Paris.<\/p>\n<p>Bonne visite\u00a0!<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La 11\u00e8me \u00e9ditions du Salon Heavent de l\u2019Ev\u00e9nement, des Expositions&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[80],"tags":[72,78,79,81,82,58,83,62,63],"class_list":["post-341","post","type-post","status-publish","format-standard","hentry","category-evenement","tag-communication","tag-conference","tag-eclairis","tag-evenement","tag-heavent","tag-marketing","tag-marketing-sensoriel","tag-sens","tag-sensoriel"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Salon Heavent de Paris - Natarom<\/title>\n<meta name=\"description\" content=\"Heavent est le rendez-vous majeur des prescripteurs et d\u00e9cisionnaires en mati\u00e8re d\u2019\u00e9v\u00e9nements professionnels autour du marketing sensoriel\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Salon Heavent de Paris - Natarom\" \/>\n<meta property=\"og:description\" content=\"Heavent est le rendez-vous majeur des prescripteurs et d\u00e9cisionnaires en mati\u00e8re d\u2019\u00e9v\u00e9nements professionnels autour du marketing sensoriel\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/\" \/>\n<meta property=\"og:site_name\" content=\"Natarom\" \/>\n<meta property=\"article:published_time\" content=\"2011-10-06T12:31:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-05-31T14:00:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.natarom.com\/marketing-sensoriel\/wp-content\/uploads\/2011\/10\/logo.png\" \/>\n<meta name=\"author\" content=\"Natarom ADM\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Natarom ADM\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/salon-heavent-de-paris\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/salon-heavent-de-paris\\\/\"},\"author\":{\"name\":\"Natarom ADM\",\"@id\":\"\\\/#\\\/schema\\\/person\\\/41f723fd0c61198a76a13eb057ce23bd\"},\"headline\":\"Salon Heavent de Paris\",\"datePublished\":\"2011-10-06T12:31:20+00:00\",\"dateModified\":\"2022-05-31T14:00:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/salon-heavent-de-paris\\\/\"},\"wordCount\":299,\"publisher\":{\"@id\":\"\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/salon-heavent-de-paris\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.natarom.com\\\/marketing-sensoriel\\\/wp-content\\\/uploads\\\/2011\\\/10\\\/logo.png\",\"keywords\":[\"communication\",\"conf\u00e9rence\",\"Eclairis\",\"Ev\u00e9nements\",\"Heavent\",\"Marketing olfactif &amp; sensoriel\",\"Marketing Sensoriel\",\"Sens\",\"Sensoriel\"],\"articleSection\":[\"Ev\u00e9nements\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/salon-heavent-de-paris\\\/\",\"url\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/salon-heavent-de-paris\\\/\",\"name\":\"Salon Heavent de Paris - Natarom\",\"isPartOf\":{\"@id\":\"\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/salon-heavent-de-paris\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/salon-heavent-de-paris\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.natarom.com\\\/marketing-sensoriel\\\/wp-content\\\/uploads\\\/2011\\\/10\\\/logo.png\",\"datePublished\":\"2011-10-06T12:31:20+00:00\",\"dateModified\":\"2022-05-31T14:00:42+00:00\",\"description\":\"Heavent est le rendez-vous majeur des prescripteurs et d\u00e9cisionnaires en mati\u00e8re d\u2019\u00e9v\u00e9nements professionnels autour du marketing sensoriel\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/salon-heavent-de-paris\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.natarom.com\\\/en\\\/salon-heavent-de-paris\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/salon-heavent-de-paris\\\/#primaryimage\",\"url\":\"http:\\\/\\\/www.natarom.com\\\/marketing-sensoriel\\\/wp-content\\\/uploads\\\/2011\\\/10\\\/logo.png\",\"contentUrl\":\"http:\\\/\\\/www.natarom.com\\\/marketing-sensoriel\\\/wp-content\\\/uploads\\\/2011\\\/10\\\/logo.png\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/salon-heavent-de-paris\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"http:\\\/\\\/www.natarom.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Salon Heavent de Paris\"}]},{\"@type\":\"WebSite\",\"@id\":\"\\\/#website\",\"url\":\"\\\/\",\"name\":\"Natarom\",\"description\":\"\",\"publisher\":{\"@id\":\"\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"\\\/#organization\",\"name\":\"Natarom\",\"url\":\"\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"http:\\\/\\\/www.natarom.com\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/Logo_2019_Natarom-sansBASELINE-e1610620300146.png\",\"contentUrl\":\"http:\\\/\\\/www.natarom.com\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/Logo_2019_Natarom-sansBASELINE-e1610620300146.png\",\"width\":694,\"height\":222,\"caption\":\"Natarom\"},\"image\":{\"@id\":\"\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"\\\/#\\\/schema\\\/person\\\/41f723fd0c61198a76a13eb057ce23bd\",\"name\":\"Natarom ADM\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/904347848fec085f1c838742e3348a404a88db7b4f879f8137ec43af289526c1?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/904347848fec085f1c838742e3348a404a88db7b4f879f8137ec43af289526c1?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/904347848fec085f1c838742e3348a404a88db7b4f879f8137ec43af289526c1?s=96&d=mm&r=g\",\"caption\":\"Natarom ADM\"},\"sameAs\":[\"https:\\\/\\\/www.natarom.com\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Salon Heavent de Paris - Natarom","description":"Heavent est le rendez-vous majeur des prescripteurs et d\u00e9cisionnaires en mati\u00e8re d\u2019\u00e9v\u00e9nements professionnels autour du marketing sensoriel","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/","og_locale":"en_US","og_type":"article","og_title":"Salon Heavent de Paris - Natarom","og_description":"Heavent est le rendez-vous majeur des prescripteurs et d\u00e9cisionnaires en mati\u00e8re d\u2019\u00e9v\u00e9nements professionnels autour du marketing sensoriel","og_url":"https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/","og_site_name":"Natarom","article_published_time":"2011-10-06T12:31:20+00:00","article_modified_time":"2022-05-31T14:00:42+00:00","og_image":[{"url":"https:\/\/www.natarom.com\/marketing-sensoriel\/wp-content\/uploads\/2011\/10\/logo.png","type":"","width":"","height":""}],"author":"Natarom ADM","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Natarom ADM","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/#article","isPartOf":{"@id":"https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/"},"author":{"name":"Natarom ADM","@id":"\/#\/schema\/person\/41f723fd0c61198a76a13eb057ce23bd"},"headline":"Salon Heavent de Paris","datePublished":"2011-10-06T12:31:20+00:00","dateModified":"2022-05-31T14:00:42+00:00","mainEntityOfPage":{"@id":"https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/"},"wordCount":299,"publisher":{"@id":"\/#organization"},"image":{"@id":"https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/#primaryimage"},"thumbnailUrl":"https:\/\/www.natarom.com\/marketing-sensoriel\/wp-content\/uploads\/2011\/10\/logo.png","keywords":["communication","conf\u00e9rence","Eclairis","Ev\u00e9nements","Heavent","Marketing olfactif &amp; sensoriel","Marketing Sensoriel","Sens","Sensoriel"],"articleSection":["Ev\u00e9nements"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/","url":"https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/","name":"Salon Heavent de Paris - Natarom","isPartOf":{"@id":"\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/#primaryimage"},"image":{"@id":"https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/#primaryimage"},"thumbnailUrl":"https:\/\/www.natarom.com\/marketing-sensoriel\/wp-content\/uploads\/2011\/10\/logo.png","datePublished":"2011-10-06T12:31:20+00:00","dateModified":"2022-05-31T14:00:42+00:00","description":"Heavent est le rendez-vous majeur des prescripteurs et d\u00e9cisionnaires en mati\u00e8re d\u2019\u00e9v\u00e9nements professionnels autour du marketing sensoriel","breadcrumb":{"@id":"https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/#primaryimage","url":"https:\/\/www.natarom.com\/marketing-sensoriel\/wp-content\/uploads\/2011\/10\/logo.png","contentUrl":"https:\/\/www.natarom.com\/marketing-sensoriel\/wp-content\/uploads\/2011\/10\/logo.png"},{"@type":"BreadcrumbList","@id":"https:\/\/www.natarom.com\/en\/salon-heavent-de-paris\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.natarom.com\/en\/"},{"@type":"ListItem","position":2,"name":"Salon Heavent de Paris"}]},{"@type":"WebSite","@id":"\/#website","url":"\/","name":"Natarom","description":"","publisher":{"@id":"\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"\/#organization","name":"Natarom","url":"\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"\/#\/schema\/logo\/image\/","url":"https:\/\/www.natarom.com\/wp-content\/uploads\/2020\/07\/Logo_2019_Natarom-sansBASELINE-e1610620300146.png","contentUrl":"https:\/\/www.natarom.com\/wp-content\/uploads\/2020\/07\/Logo_2019_Natarom-sansBASELINE-e1610620300146.png","width":694,"height":222,"caption":"Natarom"},"image":{"@id":"\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"\/#\/schema\/person\/41f723fd0c61198a76a13eb057ce23bd","name":"Natarom ADM","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/904347848fec085f1c838742e3348a404a88db7b4f879f8137ec43af289526c1?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/904347848fec085f1c838742e3348a404a88db7b4f879f8137ec43af289526c1?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/904347848fec085f1c838742e3348a404a88db7b4f879f8137ec43af289526c1?s=96&d=mm&r=g","caption":"Natarom ADM"},"sameAs":["https:\/\/www.natarom.com\/"]}]}},"publishpress_future_action":{"enabled":false,"date":"2026-08-29 00:34:52","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/posts\/341","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/comments?post=341"}],"version-history":[{"count":1,"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/posts\/341\/revisions"}],"predecessor-version":[{"id":46827,"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/posts\/341\/revisions\/46827"}],"wp:attachment":[{"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/media?parent=341"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/categories?post=341"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/tags?post=341"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}