{"id":474,"date":"2012-06-06T07:13:57","date_gmt":"2012-06-06T07:13:57","guid":{"rendered":"https:\/\/www.natarom.com\/marketing-sensoriel\/?p=474"},"modified":"2022-05-31T16:04:08","modified_gmt":"2022-05-31T14:04:08","slug":"un-livre-olfactif-parfums","status":"publish","type":"post","link":"https:\/\/www.natarom.com\/en\/un-livre-olfactif-parfums\/","title":{"rendered":"Un livre olfactif: Parfums"},"content":{"rendered":"

\"\"C\u2019est v\u00e9ridique, l\u2019odorat est le sens \u00e0 l\u2019honneur cette ann\u00e9e\u2026 Et oui, m\u00eame le romancier Philippe Claudel s\u2019empare des vertus de l\u2019odorat pour faire vivre \u00e0 ses lecteurs une exp\u00e9rience olfactive hors du commun. Dans Parfums<\/span><\/em>, il propose son autobiographie olfactive en nous contant son enfance, ses exp\u00e9riences de vie, sa famille gr\u00e2ce au pouvoir de r\u00e9miniscence de l\u2019odorat\u00a0: les souvenirs olfactifs. Ce sens qui fait appel \u00e0 la m\u00e9moire et \u00e0 l\u2019\u00e9motion, nous fait d\u00e9j\u00e0 voyager. Alors associer l\u2019\u00e9criture \u00e0 des exp\u00e9riences olfactives risque d\u2019\u00eatre riche en sensations pour chaque lecteur qui lira se livre.<\/span><\/p>\n

Ainsi, communiquer \u00e0 travers tous les sens et particuli\u00e8rement avec l\u2019odorat,<\/strong> c\u2019est dans l\u2019air du temps\u2026<\/span><\/p>\n

Le livre sortira en septembre aux \u00e9ditions Stock.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

C\u2019est v\u00e9ridique, l\u2019odorat est le sens \u00e0 l\u2019honneur cette ann\u00e9e\u2026…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[56],"tags":[71,57,60,85],"class_list":["post-474","post","type-post","status-publish","format-standard","hentry","category-marketing-olfactif","tag-livre","tag-marketing-olfactif","tag-odorat","tag-parfums"],"yoast_head":"\nUn livre olfactif: Parfums - Natarom<\/title>\n<meta name=\"description\" content=\"Le romancier Philippe Claudel s\u2019empare des vertus de l\u2019odorat pour faire vivre \u00e0 ses lecteurs une exp\u00e9rience olfactive\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.natarom.com\/en\/un-livre-olfactif-parfums\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Un livre olfactif: Parfums - Natarom\" \/>\n<meta property=\"og:description\" content=\"Le romancier Philippe Claudel s\u2019empare des vertus de l\u2019odorat pour faire vivre \u00e0 ses lecteurs une exp\u00e9rience olfactive\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.natarom.com\/en\/un-livre-olfactif-parfums\/\" \/>\n<meta property=\"og:site_name\" content=\"Natarom\" \/>\n<meta property=\"article:published_time\" content=\"2012-06-06T07:13:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-05-31T14:04:08+00:00\" \/>\n<meta name=\"author\" content=\"Natarom ADM\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Natarom ADM\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/un-livre-olfactif-parfums\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/un-livre-olfactif-parfums\\\/\"},\"author\":{\"name\":\"Natarom ADM\",\"@id\":\"\\\/#\\\/schema\\\/person\\\/41f723fd0c61198a76a13eb057ce23bd\"},\"headline\":\"Un livre olfactif: Parfums\",\"datePublished\":\"2012-06-06T07:13:57+00:00\",\"dateModified\":\"2022-05-31T14:04:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/un-livre-olfactif-parfums\\\/\"},\"wordCount\":141,\"publisher\":{\"@id\":\"\\\/#organization\"},\"keywords\":[\"Livre\",\"Marketing Olfactif\",\"Odorat\",\"Parfums\"],\"articleSection\":[\"Marketing olfactif\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/un-livre-olfactif-parfums\\\/\",\"url\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/un-livre-olfactif-parfums\\\/\",\"name\":\"Un livre olfactif: Parfums - Natarom\",\"isPartOf\":{\"@id\":\"\\\/#website\"},\"datePublished\":\"2012-06-06T07:13:57+00:00\",\"dateModified\":\"2022-05-31T14:04:08+00:00\",\"description\":\"Le romancier Philippe Claudel s\u2019empare des vertus de l\u2019odorat pour faire vivre \u00e0 ses lecteurs une exp\u00e9rience olfactive\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/un-livre-olfactif-parfums\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.natarom.com\\\/en\\\/un-livre-olfactif-parfums\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.natarom.com\\\/en\\\/un-livre-olfactif-parfums\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"http:\\\/\\\/www.natarom.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Un livre olfactif: Parfums\"}]},{\"@type\":\"WebSite\",\"@id\":\"\\\/#website\",\"url\":\"\\\/\",\"name\":\"Natarom\",\"description\":\"\",\"publisher\":{\"@id\":\"\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"\\\/#organization\",\"name\":\"Natarom\",\"url\":\"\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"http:\\\/\\\/www.natarom.com\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/Logo_2019_Natarom-sansBASELINE-e1610620300146.png\",\"contentUrl\":\"http:\\\/\\\/www.natarom.com\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/Logo_2019_Natarom-sansBASELINE-e1610620300146.png\",\"width\":694,\"height\":222,\"caption\":\"Natarom\"},\"image\":{\"@id\":\"\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"\\\/#\\\/schema\\\/person\\\/41f723fd0c61198a76a13eb057ce23bd\",\"name\":\"Natarom ADM\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/904347848fec085f1c838742e3348a404a88db7b4f879f8137ec43af289526c1?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/904347848fec085f1c838742e3348a404a88db7b4f879f8137ec43af289526c1?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/904347848fec085f1c838742e3348a404a88db7b4f879f8137ec43af289526c1?s=96&d=mm&r=g\",\"caption\":\"Natarom ADM\"},\"sameAs\":[\"https:\\\/\\\/www.natarom.com\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Un livre olfactif: Parfums - Natarom","description":"Le romancier Philippe Claudel s\u2019empare des vertus de l\u2019odorat pour faire vivre \u00e0 ses lecteurs une exp\u00e9rience olfactive","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.natarom.com\/en\/un-livre-olfactif-parfums\/","og_locale":"en_US","og_type":"article","og_title":"Un livre olfactif: Parfums - Natarom","og_description":"Le romancier Philippe Claudel s\u2019empare des vertus de l\u2019odorat pour faire vivre \u00e0 ses lecteurs une exp\u00e9rience olfactive","og_url":"https:\/\/www.natarom.com\/en\/un-livre-olfactif-parfums\/","og_site_name":"Natarom","article_published_time":"2012-06-06T07:13:57+00:00","article_modified_time":"2022-05-31T14:04:08+00:00","author":"Natarom ADM","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Natarom ADM","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.natarom.com\/en\/un-livre-olfactif-parfums\/#article","isPartOf":{"@id":"https:\/\/www.natarom.com\/en\/un-livre-olfactif-parfums\/"},"author":{"name":"Natarom ADM","@id":"\/#\/schema\/person\/41f723fd0c61198a76a13eb057ce23bd"},"headline":"Un livre olfactif: Parfums","datePublished":"2012-06-06T07:13:57+00:00","dateModified":"2022-05-31T14:04:08+00:00","mainEntityOfPage":{"@id":"https:\/\/www.natarom.com\/en\/un-livre-olfactif-parfums\/"},"wordCount":141,"publisher":{"@id":"\/#organization"},"keywords":["Livre","Marketing Olfactif","Odorat","Parfums"],"articleSection":["Marketing olfactif"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.natarom.com\/en\/un-livre-olfactif-parfums\/","url":"https:\/\/www.natarom.com\/en\/un-livre-olfactif-parfums\/","name":"Un livre olfactif: Parfums - Natarom","isPartOf":{"@id":"\/#website"},"datePublished":"2012-06-06T07:13:57+00:00","dateModified":"2022-05-31T14:04:08+00:00","description":"Le romancier Philippe Claudel s\u2019empare des vertus de l\u2019odorat pour faire vivre \u00e0 ses lecteurs une exp\u00e9rience olfactive","breadcrumb":{"@id":"https:\/\/www.natarom.com\/en\/un-livre-olfactif-parfums\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.natarom.com\/en\/un-livre-olfactif-parfums\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.natarom.com\/en\/un-livre-olfactif-parfums\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.natarom.com\/en\/"},{"@type":"ListItem","position":2,"name":"Un livre olfactif: Parfums"}]},{"@type":"WebSite","@id":"\/#website","url":"\/","name":"Natarom","description":"","publisher":{"@id":"\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"\/#organization","name":"Natarom","url":"\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"\/#\/schema\/logo\/image\/","url":"https:\/\/www.natarom.com\/wp-content\/uploads\/2020\/07\/Logo_2019_Natarom-sansBASELINE-e1610620300146.png","contentUrl":"https:\/\/www.natarom.com\/wp-content\/uploads\/2020\/07\/Logo_2019_Natarom-sansBASELINE-e1610620300146.png","width":694,"height":222,"caption":"Natarom"},"image":{"@id":"\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"\/#\/schema\/person\/41f723fd0c61198a76a13eb057ce23bd","name":"Natarom ADM","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/904347848fec085f1c838742e3348a404a88db7b4f879f8137ec43af289526c1?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/904347848fec085f1c838742e3348a404a88db7b4f879f8137ec43af289526c1?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/904347848fec085f1c838742e3348a404a88db7b4f879f8137ec43af289526c1?s=96&d=mm&r=g","caption":"Natarom ADM"},"sameAs":["https:\/\/www.natarom.com\/"]}]}},"publishpress_future_action":{"enabled":false,"date":"2026-08-28 12:48:35","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/posts\/474","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/comments?post=474"}],"version-history":[{"count":1,"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/posts\/474\/revisions"}],"predecessor-version":[{"id":46829,"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/posts\/474\/revisions\/46829"}],"wp:attachment":[{"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/media?parent=474"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/categories?post=474"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.natarom.com\/en\/wp-json\/wp\/v2\/tags?post=474"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}