{"id":53685,"date":"2023-01-27T15:00:06","date_gmt":"2023-01-27T14:00:06","guid":{"rendered":"https:\/\/www.natarom.com\/?p=53685"},"modified":"2023-01-27T15:34:19","modified_gmt":"2023-01-27T14:34:19","slug":"un-nouveau-parfum-pour-cabaia","status":"publish","type":"post","link":"https:\/\/www.natarom.com\/en\/un-nouveau-parfum-pour-cabaia\/","title":{"rendered":"Un nouveau parfum pour Caba\u00efa"},"content":{"rendered":"

Retour sur notre collaboration avec Caba\u00efa<\/span>. Depuis 2022, nous accompagnons la c\u00e9l\u00e8bre marque d’accessoires de mode en installant des diffuseurs de parfum d’ambiance dans plusieurs de leurs magasins.<\/h2>\n
<\/div>\n

Qui est Caba\u00efa ?<\/span><\/h3>\n

Des accessoires Ing\u00e9nieux, Cr\u00e9atifs et Durables<\/strong>, voil\u00e0 comment avec 3 mots nous pouvons r\u00e9sumer Caba\u00efa<\/a>. Proche des valeurs de Natarom, cette entreprise fran\u00e7aise cr\u00e9e en 2015 r\u00e9invente les accessoires pour tous et toutes : bonnets aux pompons interchangeables, chaussettes ins\u00e9parables qui ne se perdent plus au lavage, sacs \u00e0 dos garantis \u00e0 vie et personnalisables ou encore serviettes de plage \u00ab malignes \u00bb. Le point commun de ces accessoires ? La petite astuce en plus sign\u00e9e Caba\u00efa qui facilite la vie.\u00a0<\/strong><\/span>\u00a0<\/strong><\/p>\n

Caba\u00efa ne s’est pas content\u00e9 de son succ\u00e8s sur internet et a donc d\u00e9velopp\u00e9 sa pr\u00e9sence en magasin. Aujourd\u2019hui, la marque est disponible chez plus de 1000 revendeurs en France et en Europe, et compte d\u00e9sormais 17 boutiques que l’on appelle aussi les \u00ab Paillottes \u00bb. C\u2019est d\u2019ailleurs dans ces derni\u00e8res que vous pouvez retrouver nos diffuseurs de parfum<\/strong>.<\/span>\u00a0<\/span><\/p>\n

\u00a0<\/span><\/p>\n

\u00ab Caba\u00efa n\u2019est pas une marque de mode qui suit les tendances. Ce qu\u2019on veut, c\u2019est avant tout proposer des accessoires utiles, capables de r\u00e9sister toute une vie et de s\u2019adapter au quotidien de chacun. Tout simplement. \u00bb Bastien, Fondateur<\/span>\u00a0<\/span><\/p><\/blockquote>\n

\u00a0<\/span>\u00a0<\/span><\/p>\n

Caba\u00efa, des preuves d\u2019engagement \u00e9thiques et concr\u00e8tes\u00a0<\/span>\u00a0<\/span><\/h3>\n

Bien avant cette collaboration, Yohann Lavialle<\/a> \u00e9tait d\u00e9j\u00e0 adepte de cette marque en \u00e9tant l\u2019heureux propri\u00e9taire d\u2019un sac \u00e0 dos Caba\u00efa <\/span>“plus pratique et plus original”<\/strong> que la concurrence. Entre le c\u00f4t\u00e9 affectif de la marque et les valeurs partag\u00e9es, la collaboration ne pouvait que bien fonctionner.<\/span>\u00a0<\/span><\/p>\n

Avec le label B Corp<\/a>, la marque Caba\u00efa d\u00e9montre qu\u2019elle respecte des normes sociales et environnementales tr\u00e8s \u00e9lev\u00e9es et qu\u2019elle s\u2019inscrit dans une d\u00e9marche de progr\u00e8s et de transparence sur ces sujets. La marque rejoint ainsi la communaut\u00e9 internationale d\u2019entreprises B Certifi\u00e9es\u00ae.<\/span>\u00a0<\/span><\/p>\n

Le vrai petit plus du sac \u00e0 dos Caba\u00efa est sa garantie \u00e0 vie. Leur combat \u00e9cologique ne repose pas sur la relocalisation, mais sur la durabilit\u00e9. Tout est garanti \u00e0 vie. Ils r\u00e9parent les produits d\u00e9fectueux dans une usine situ\u00e9e dans le Rh\u00f4ne-Alpes, pour ensuite le mettre en vente en seconde main, en le proposant \u00e0 un prix deux fois moins cher.<\/span>\u00a0<\/span><\/p>\n

\u00a0<\/span><\/p>\n

Natarom x Caba\u00efa<\/span>\u00a0<\/span><\/h3>\n

En tant qu’entreprise Fran\u00e7aise et \u00e9coresponsable, nous sommes fiers de travailler avec des structures qui partagent nos valeurs<\/strong>.<\/p>\n

Cette marque attise tous nos sens, il ne manquait plus que l\u2019identit\u00e9 olfactive !<\/strong> Pour faire la diff\u00e9rence face \u00e0 ses concurrents, Caba\u00efa s\u00e9duit une population urbaine et branch\u00e9e par son c\u00f4t\u00e9 “flashy et fonctionnel”. Les \u00ab Paillottes \u00bb comme on les appelle ont une r\u00e9elle ADN faisant appel au marketing sensoriel. Des boutiques marqu\u00e9es par une identit\u00e9 visuelle soutenue par un bleu p\u00e9tant et un logo repr\u00e9sentant une paillote invitant au voyage, des produits color\u00e9s, une musique de fond plut\u00f4t \u2018chill\u2019. La cerise sur le g\u00e2teau, le pompon sur la Garonne (ou sur le bonnet) : un parfum made by Natarom !<\/strong> N’h\u00e9sitez \u00e0<\/span>\u00a0d\u00e9couvrir l’ambiance olfactive dans leurs boutiques.<\/a><\/span><\/p>\n

 <\/p>\n

Vous n\u2019avez pas encore d\u2019identit\u00e9 olfactive ? Contactez-nous<\/a>\u00a0et notre \u00e9quipe d\u2019experts vous accompagnera dans la d\u00e9finition de votre propre ambiance personnalis\u00e9e.<\/p>\n","protected":false},"excerpt":{"rendered":"

Retour sur notre collaboration avec Caba\u00efa. Depuis 2022, nous accompagnons…<\/p>\n","protected":false},"author":17,"featured_media":53690,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[103,459],"tags":[],"class_list":["post-53685","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-diffuseurs-de-parfum","category-espaces-commerciaux"],"yoast_head":"\nUn nouveau parfum pour Caba\u00efa - Natarom<\/title>\n<meta name=\"description\" content=\"Retour sur une collaboration qui a du sens : Natarom X Cabaia ! 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